Get ready for a fantastic day on two wheels.

The Kelly’s Storage Cycle Challenge is back and better than ever. This year we’re proud to be partnering with Hoops Velo, helping make the event even bigger, better and more enjoyable for riders of all abilities.

Choose from three fantastic routes – a 50 mile challenge, a 20 mile ride, or a 3 mile family route – all set against the stunning backdrop of the Surrey and Hampshire countryside. Expect beautiful scenery, quiet country lanes, and a brilliant atmosphere from start to finish.

The family ride is perfect for those looking for a relaxed and fun day out together, with an optional treasure trail to keep younger riders entertained along the way.

You can expect a welcoming and supportive event with friendly marshals on the route, fellow riders raising money for great causes, and a fantastic feel-good atmosphere throughout the day. Whether you’re a seasoned cyclist or simply fancy a fun family ride, this event is for you.

As an added bonus, everyone who signs up for the event will receive free access to the Rural Life Living Museum, so once you’ve completed your ride you’re welcome to explore the museum and enjoy everything it has to offer.

Kelly’s Storage cover all event costs, meaning 100% of the money raised goes directly to our chosen charities: The Rural Life Living Museum, helping preserve local history, and Challengers, providing play and support for disabled children.

Please note that helmets are mandatory for all participants.

Enter today

Online registration closes at 4pm on Friday 16th May 2025. If you miss the deadline, you can still register on the day.

We are currently offering early bird tickets until 5th May, after which the entry price will increase, so sign up early to secure the best price.

All routes are fully accessible on the road and offer a rewarding ride through beautiful villages and countryside.

Feed Stations

Feed stations will be available on the 50 mile route (2 stations) and 20 mile route (1 station) where you can refill water and enjoy some well-earned treats.

Registration and Start Times

50 Mile and 20 Mile Routes

• Registration opens: 7:30am

• Registration closes: 9:15am

• Ride start: 9:00am – 9:30am

• Last riders back: 3:00pm – 3:30pm

3 Mile Family Route

• Registration opens: 7:30am

• Registration closes: 10:15am

• Ride start: 9:00am – 9:30am

• Last riders back: 1:00pm

Fundraising

Fundraising and sponsorship are strongly encouraged. Because Kelly’s Storage covers all event costs, every penny raised goes directly to charity. Unlike many events, no costs or fees are deducted, including transaction or JustGiving charges.

Please set up your sponsorship page during the online sign-up process.

Entry is by a suggested voluntary donation. If you would like to enter for a different amount or free of charge, please call Chris on 07826 558 741.